Don’t listen to the statistics - post frequency is NOT one-size-fits-all.

You don’t need to be on ALL THE THINGS.

Should you hire somebody else to manage your social media platforms?

SOCIAL is back! Julie & Jen of DepICT Media discuss how small, local businesses can turn last year’s Facebookpocalypse algorithm change to their advantage. Also, Wendy’s, because Wendy’s.

Facebook cryptocurrency (maybe); FB bans 200 data-trolling apps; FB Live multi-stream & rewind; India-first FB Story features; Instagram emoji slider & unreleased "Time Spent" metric; YouTube "take a break" feature & Android voice remote; Snapchat re-redesign; Twitter troll traps; LinkedIn sizes you up.

Facebook explores blockchain, expands reactions with Avatars, won’t advertise on dating service, tests possible subscription model, and develops image AI; Twitter encrypting DMs; Instagram business tools include ecommerce & CTAs; Story Song Stickers; beauty unit; WhatsApp integrates Facebook & Instagram videos; Pinterest on Hootsuite.

FB’s Hate Speech glitch; Messenger Bots, translation & AR; FB dating, 3D photos & VR Memories; Oculus Go VR headset & FB smart speakers. Instagram group video chats, third-party integrations, Camera Effects, feature testing rumors, customized Explore & anti-bullying AI. Twitter prioritizes news. Snapchat specs & Snappable AR game, Story Ads, non-skippable video ads & redesign rollback. Pinterest filters beauty results & enhances experience for the visually impaired.