This week we’re talking about building a brand, not just a channel, with YouTube creator and educator Roberto Blake.
Read moreContent Can Be FUN!
A roundup of the most fun-to-create content of 2019 from a variety of top social media and digital marketing professionals.
Read more#MidweekMinute 12/4/19: now with extra jazz hands!
Facebook photo exports, reducing ad discrimination; Instagram vibration?; Twitter nested threads, Business Calendar, Brand Surveys & Privacy Center; YouTube culls duds.
Read more#MidweekMinute 10/2/19: Trashing the trash talk
Facebook tests hiding Likes, swipe up to Messenger in Story ads, and works on AR glasses and a VR gaming space; Instagram product launch notifications, Branded Content in IGTV, and @creators; Twitter DM filters; YouTube comment filters, Google Fire; LinkedIn targets audiences.
Read more#MidweekMinute 9/25/19: The Future Is NOW
Facebook suspends apps, kills Group Stories, and wants you to control your phone with your brain (whaa?); Hide Tweets; Instagram restricts body-shaming; YouTube giveth verification, YouTube taketh away, YouTube giveth back; AI video ad placement.
Read more#MidweekMinute 9/18/19: Creators gonna create
Major Facebook Creator Studio announcements (including Instagram scheduling!); Facebook Chat posts; Portal TV; YouTube profile cards out trolls; LinkedIn skill verification.
Read more#MidweekMinute 9/11/19: "Likes" ain't nothing but a number...
Facebook Dating, location security options, possible like-count-hiding test; YouTube hides follower counts; Facebook and Instagram in-ad checkout; “Private” Instagram posts not so private; no more text-to-tweet (for now); Twitter Agency Playbook.
Read more#MidweekMinute 7/10/19: Monetization and anti-bully-ization
Facebook pays creators (and skims a little off the top); Instagram anti-bullying action; IG engagement down.
Read moreFAQ: Consolidating video traffic
Should you upload your video to each platform independently?
Read more#MidweekMinute 5/29/19: Feel the rainbow
IGTV landscape videos; Story post creation button; rainbow Story rings for #Pride; YouTube hiding subscriber counts; Facebook’s “GlobalCoin”; group admin feedback; LinkedIn ad visibility; Sales Navigator updates.
Read moreFAQ: Video length
Is “more” always more when it comes to video?
Read more#MidweekMinute 5/16/18: take a break
Facebook cryptocurrency (maybe); FB bans 200 data-trolling apps; FB Live multi-stream & rewind; India-first FB Story features; Instagram emoji slider & unreleased "Time Spent" metric; YouTube "take a break" feature & Android voice remote; Snapchat re-redesign; Twitter troll traps; LinkedIn sizes you up.
Read more#MidweekMinute 4/4/18: Data squeeze
Facebook tightens ad targeting restrictions, adds HD video & 360 photos to Messenger, & improves Spaces VR; Instagram also restricts third-party app partnerships, brings GIFs back to stories, & makes story ads full-screen; Snapchat announces 16-person video chats; Pinterest splits discovery from following; LinkedIn debuts B2B video; YouTube short reach ads.
Read more#MidweekMinute (sorry, no video!)
Facebook metrics, news subscriptions, jobs, facial recognition opt-out, & streaming music rumor; Facebook Messenger friend adds & chat plug-in; Twitter limits automated tweets; YouTube adds tagging, captioning, & chat replay.
Read more#MidweekMinute: better visuals & more advertising power
Facebook friend limits, Watch revamp, and audience insights; Google Pixel 2 Visual Core expands to apps; Snapchat text options, mute, and Snap Store; Instagram Stories type, Story ads, and video chat rumors; welcome Daisie.
Read more#MidweekMinute: New YouTube & LinkedIn developments; new follows on FB & Insta
New YouTube & LinkedIn developments; new follows on FB & Insta
Read moreSocial - Live from the Little Blue Bus!
Katie Marchese and her husband Mario (aka Mario the Magician) have been in the full-time magic biz for a decade - and have nurtured an engaged community of fans. Broadcast live from their Little Blue Bus (parked at their home in their Nyack, NY), Katie discusses her approach to social media, personal branding, and online community.
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